Digital Marketing - A birds eye view

Quora is one of those platforms that I like to talk about, my respect & admiration towards it only grows with time. The #1 reason why I admire it so much is simply because Quora does not entertain mediocrity & spam. Over time I have come discover it's potential in growth hack. In this blog post, I will be sharing with your growth hack strategies that are phenomenal. 1. Establishing Authority in your niche: Quora is a legit tool for establishing your authority in the niche where you want to claim the throne. There can be no better tool than this. It's a question answer website where people ask questions all the time on various topics like literally there is no end to it. To establish authority in your niche, you have to answer questions related to your niche. Go full throttle, keep answering at least 5X a day & with every answer you will get more and more better at the game. The algorithm will identify you as an expert & the next time a u...

What is Information Overload? Information Overload as the name suggests is the explosion of information in every possible direction. Information in its massive proportion overwhelms the person on its receiving end. As a result, instead of gaining knowledge we get caught up in the whirlpool of information overload & don't learn a thing, and lose precious time. Hence it is very very important to organize, categorize, refine, segregate & assign data to periods. The strategy is the key factor in your combat against information overload. Without a strategy, it is literally like finding the needle in a haystack! How does Digital Marketing come into the picture? Digital Marketing right from self-learning to working to accommodating yourself with trends attracts information overload every step of the way. A newbie who is trying to make a way in this industry out of curiosity & passion will most likely get frustr...

What is Digital Marketing? Digital Marketing is also known as online marketing or Internet Marketing. Digital Marketing is Marketing using digital platforms it takes place upon the internet infrastructure hence the term Digital Marketing. Places upon which Digital Marketing takes place Search Network Display Network Application Network Email Social Media Chatbot Marketing Now let's deconstruct each of these one-by-one #1. Search Network: Search Network means search engines in general. The most popular ones are  Google Bing Yahoo Yandex  (If Russia is your Target Market) Baidu  (If China is your Target Market) The idea with marketing over search network is to come up top in search results with your value proposition. This can be done organically as well by running ads. In Google, you run Google Adwords PPC Campaigns Let's first deconstruct the paid ads On search network, you can run 3 ki...